Cooking Matters at the Store is a free, guided grocery store tour that teaches adults, mostly parents, how to get the most nutrition for their food dollars.
During the tour, participants practice key food shopping skills, such as buying fruits and vegetables on a budget; comparing unit prices; reading food labels; and identifying whole grain foods. Cooking Matters at the Store is designed to help adults maximize their SNAP benefits and WIC vouchers by learning how to make healthy and affordable choices at the supermarket. Tours are led by Cooking Matters staff in collaboration with community partners that serve low-income families.
Cooking Matters at the Store tours can be offered in a variety of ways, including:
- Guided tours at a local grocery store
- Pop-up tours, which use a wide range of props and visual aids to deliver the content; pop-up tours can be held in any appropriate location (a Head Start classroom, a public health clinic, a common room in an emergency shelter, etc.)
- Event days, during which participants move independently among four stations in a grocery store or other appropriate space to discuss the Cooking Matters at the Store content; event days allow us to reach a large number of people in a comparatively brief amount of time
You can help us reach more families...
As a community partner, you can host tours by recruiting participants and/or have organization staff trained to lead tours.
As a supporter, you can help participants practice buying healthy ingredients on a budget through the tour’s $10 Challenge Activity by donating gift cards or organizing/hosting a gift card drive.